A great start to Werder in Vietnam

A child celebrating in Werder shirt and scarf.
The enthusiasm for Werder has been ignited in Vietnam (Photo: Nguyễn Dương).
werder family
Tuesday, 05.09.2023 / 14:24

SV Werder successfully kicked off their project in Vietnam with a number of activities on Independence Day. Freestyle footballer “PhatFreestyle” introduced passers-by in Hanoi to the Green-Whites through his street performances, and the first ever Werder watch party took place in Vietnam for the home match against 1. FSV Mainz thanks to SVW partner Lecka Vietnam. The “Football Development” programme for children and training for coaches is also set to begin over the next week, exemplifying SV Werder Bremen’s intensified efforts to incorporate Vietnam into their internationalisation strategy.

Many Vietnamese Werder fans attended the club’s event on 2nd September to celebrate Independence Day at the Croia Caffeteria in the centre of Hanoi. Naby Keïta, who is unfortunately still recovering from his injury, took part in a digital question and answer session and provided them with an unforgettable experience. The four-time Vietnam football freestyle champion and influencer “PhatFreestyle” then provided an impressive performance and showcased his skills to the guests. The atmosphere at the event was electric from the moment that Marvin Ducksch slotted away the opening goal just after kick-off. The night was an overall success and everyone who was in attendance is already looking forward to the next one.

“PhatFreestyle” puts on a show for the fans

Freestyler "PhatFreestyle" juggling the ball in front of a landmark.
"PhatFreestyle" represents SV Werder in Vietnam (Photo: PhatFreestyle).

As part of the announcement for the watch party and other Werder events, “PhatFreestyle” performed on the streets at various landmarks in Hanoi such as the Temple of Literature and St. Joseph’s Cathedral, giving passers-by the opportunity to win certain items of Werder merchandise. “PhatFreetyle” has several hundred thousand followers across his social media accounts, including Facebook and TikTok.

Together with the Bundesliga and their media partner NextMedia, SV Werder have also organised an online raffle for the chance to win a signed home shirt from Naby Keïta. The raffle generated a high level of engagement on social media and contributed to the overall success of the kick-off activities.

“We’re very pleased with the enthusiasm there”

People dancing and cheering at the watch party in Hanoi.
The first watch party took place in Hanoi (Photo: Nguyễn Dương).

“We’re very pleased with how well the project has ignited the enthusiasm there, and our expectations for the first activities were totally exceeded. It’s great to see how a community of Werder fans has already formed there in such a short amount of time. I would like to thank our partners, Lecka Vietnam, Schächter Sports and Next Media, as well as the DFL, for their great support and organisation,” said Klaus Filbry, SVW CEO.

Werder will also start their “Football Development” programme in Hanoi in the coming weeks, with a focus on delivering training sessions to children and nurturing future coaches. Opportunities like these are already being very successfully implemented regionally within the framework of the club’s SPIELRAUM project, thanks to the expertise of the Werder academy and the Werder football school.

 

Latest News

A group of people sit and listen to a coach

“Unique experiences” - SV Werder concludes deleg ...
02.10.2024 / WERDER BEWEGT
A large group of people stood together.

Trip to South Africa: SV Werder visits BORDA and ...
30.09.2024 / WERDER BEWEGT
Niklas Stark lifts up his shirt slightly during away match against TSG Hoffenheim

Both Stark and Lynen to be absent from training
30.09.2024 / First Team
Ole Werner hugging Jens Stage after the game againstHoffenheim

"A crazy game"
29.09.2024 / First Team
Jens Stage celebrates after completing his hat-trick.

Werder complete crazy comeback in Sinsheim

28.09.2024 / Match Report
Your web browser ist outdated.
The web browser you are using is no longer supported.
Please download one of these free and up to date browsers.
Chrome Mozilla Firefox Microsoft Edge
Chrome Firefox Edge
Google Chrome
Mozilla Firefox
MS Edge
Why should I use an up to date web browser?
Security
Newer web browsers provide better protection against malware, data theft and other threats to your privacy and security. Up to date browsers continuously close security holes that allow attackers to enter your computer.
New Technologies
The technologies used on modern websites are better supported by newer web browsers. This both increases functionality and improves the website layout. By benefiting from new functions and extensions you will be able to surf the web faster and easier.